Every year the first Monday of December aka Cyber Monday is supposedly the busiest online shopping day. Online retailers will be ordering in as much stock as possible to cope with what is expected to be their peak sales point.

It has been predicted that 85% of people will be shopping online this Christmas and according to online statistics many people do their browsing whilst they’re still at work. Well let’s just hope the boss doesn’t find out…

Tips for Shopping Online:

• Check for Validation - A good website should have validation from Verisign, McAfee, Internet Shopping Is Safe, SafeBuy or GeoTrust. This is confirmation that the site has been built properly and that it is safe to enter your card details.
• Bad Reviews? – Try Googling the name of the online retailer to see if there are many people giving bad reviews about that website in particular. People who have had bad online experiences will tend to want to share it with the world.
• Who and Where Are They? – Check for full company information i.e. Company Numbers, Addresses, Phone Numbers, etc.
• Shipping – They should provide clear terms and conditions for delivery and a whole heap of other legal stuff.
• Appearance - An online retailer with an expensive looking website normally indicates they mean business. A scruffy, 1999-looking website with page errors and broken links could possibly mean they set it up over-night and have no intension of honouring any agreements.
• Testimonials - Not the most convincing feature on an ecommerce website but reviews and customer feedback can sometimes give insight to its popularity. However, there is always the possibility the owner has them written in-house…

We’ve been doing our very best to get everything in place for our customer’s ecommerce websites, to ensure the big day goes smoothly for them this Christmas. Whether Cyber Monday has a large impact or not, our specialists will be waiting on-hand to spring into action and save the day if need be. If you would like to discuss how to improve your current ecommerce website or to discuss having one built then please contact us for more details: info@table4.com

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